"My biggest crisis motivated me to write this book."
With frank words and refreshing honesty, Alexander shares his profound insights on why success is worth nothing without inner fulfillment and how you can draw strength from crises.
IT'S IN YOU is more than just a book. It's an unadulterated look at the ups and downs we all experience every day. It's a story about bravely riding the rollercoaster ride of life instead of fearing it.
Through touching personal stories and life-changing experiences, he shows you how you can (and must) surpass yourself personally and professionally in order to realize your life visions.
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✕ Exclusive "IT'S IN YOU. The online course package."
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BONUS: Recording package
BONUS: 4 video courses with Tobias Beck, Dieter Lange, Stefanie Stahl and Dr. Stefan Frädrich
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"This book is a guide and a must-read for personal growth and success. Alex shows us that everything we need is already within us."
- Tony Robbins, #1-NY Times bestselling author, peak performance strategist and philanthropist
What does "IT'S IN YOU" mean to you?
"It's in you is not just a slogan, but it simply has meaning in the context. It means increase your visual acuity inward."
- Boris Grundl -
Management trainer, author, keynote speaker
"There's a lot more to all of us than we think, it's just that we'll never be able to work it on our own."
- Martin Limbeck -
Entrepreneur, Author, Coach
"It's in you, for me, is really saying that everything we would like to accomplish on the outside, in our lives, has to take place within ourselves first."
- Dieter Lange -
Top leadership trainer, impulse generator
"It's in you, to me, means that everything you need to be successful, you actually already have."
- Miriam Höller -
Ex-stunt woman, keynote speaker
"Its's in you means to me that you actually already have everything you need to be successful. You just have to find it."
- Céline Flores Willers
Moderator, entrepreneur, speaker
"The great battles of life we fight ourselves. And it is always important to be with oneself, because from this silence, from within, everything arises."
No empty promises of success: "IT'S IN YOU" does not promise quick success, but encourages authentic self-development as the foundation for experiencing lasting success.
No get-rich-quick scheme: The book offers no illusions of instant wealth, but emphasizes the importance of inner growth and perseverance on the path to true success.
Not an 08/15 self-help book with clichés: Instead of trite calendar book advice, Alexander Müller provides profound insights and practical guidance for self-mastery and fulfillment.
No fleeting motivation without substance: "IT'S IN YOU" goes beyond fleeting motivation and provides solid foundations for sustainable self-motivation and personal development.
Not a standard business guide for routine: This book breaks with traditional business wisdom and encourages authentic, values-based entrepreneurship.
No alleged shortcuts in challenges: Alexander Müller invites you to accept challenges and grow through them, rather than around them.
What this book IST:
"IT'S IN YOU" is your guide if you are ready to walk the path of authentic self-realization to develop an unshakable inner strength.
This book gives you the tools and insights you need to:
Define your unique vision and put it into action,
To live a fulfilling life that is in alignment with your true values,
Overcome the inevitable challenges and crises of entrepreneurship and use them as a springboard for your growth.
Together with Alexander Müller, you will embark on a journey that will transform not only your life as an entrepreneur, but your entire existence.
"Your life is the mirror of your inner world. If you change, everything changes."
- Alexander Müller
About the author - Alexander Müller
Alexander Müller is much more than the CEO of Greator.
He is a pioneer of self-actualization and entrepreneurship. His life is an inspiring message of what happens when we commit to the mission of reaching our full potential.
In his debut book, "IT'S IN YOU," Alexander shares with readers his remarkable journey marked by early successes, tough setbacks, and an unshakable belief in the power of self-knowledge and personal development.
Authentically and with a clarity that only someone with lived experience can convey, he uses his own story to build a bridge between what is and what could be. For every individual, regardless of age, background or profession.
At 38 years old and Greator, Alexander has already launched a life-changing movement that reaches over 1,000,000 people online every month.
The events he creates annually with Greator provide a stage for world leaders such as Barack Obama, Tony Robbins, Gary Vaynerchuk, Laura Malina Seiler and John Strelecky, among others, and have been attended by over 100,000 people.
"Your business is the mirror of your inner world. If you change, everything changes."
- Alexander Müller
"Crises are not dead ends, but stepping stones to self-discovery and unimagined opportunities for growth."
- Alexander Müller
About Greator
Greator is Europe's leading platform for personal development and home of the legendary Greator Festival.
Our approach is holistic and hands-on: In addition to digital content, we bring you together with peers and national and international greats like Tony Robbins, Laura Malina Seiler, WimHof, Barack Obama and Gary Vee.
With over 11 years of experience and scientifically based coaching methods and training, we have already changed thousands of lives for the better. And we are far from finished.
How can we pass something on to people
We are ready to take responsibility even as a young company. Therefore, parts of our revenue are regularly donated to charitable and wonderful projects. We are incredibly proud of our community, which always actively supports us with these donations. For example, together we have already been able to build several wells in Rwanda, Uganda and Ethiopia - opening up new development opportunities for the villages there. We also jointly support Viva con Agua, an international network of people and organizations working to ensure safe access to clean drinking water and basic sanitation. In addition, we launched "The Blue Tongue" award, worth €25,000: The award honors strong personalities who have a positive impact on our society through their exemplary attitude.
Auma Obama Foundation
Powerful voices for our future generation
For many years we have maintained a close, friendly contact with Dr. Auma Obama and her foundation, and this has become a wonderful collaboration. It is a great honour for us to be able to support the Sauti Kuu Foundation with the Greator Community.
Viva Con Agua
We support Viva con Agua! Water is life, we are convinced of that. That's why we support Viva con Agua and clean drinking water for all. Viva con Agua is an international network of people and organizations working to ensure safe access to clean drinking water and basic sanitation.
